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Jese Gary Jese Gary

Balancing Creativity and Business in Calligraphy

Turning your love for calligraphy into a full-time business is exciting, but it also comes with new responsibilities. As demand grows, many artists find themselves asking how to keep the creative spark alive while managing client deadlines, pricing, and scaling. Finding the balance between artistry and entrepreneurship is key to long-term success in the calligraphy business.

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Jese Gary Jese Gary

3 Leadership Styles Every Entrepreneur Needs to Grow Their Team

When we think about entrepreneurship and leadership, the two are inseparable. An entrepreneur can have the best ideas and strategies in the world, but without the ability to lead people, those ideas will rarely come to life. Leadership is what drives vision into reality, motivates teams, and creates the foundation for sustainable growth.

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Jese Gary Jese Gary

Success Metrics Beyond Revenue: 3 KPIs Every Business Should Track

When most people think about business success, revenue is the first metric that comes to mind. While financial performance is undeniably important, it only tells part of the story. A business that focuses solely on revenue may overlook the very metrics that sustain long-term growth, customer loyalty, and operational efficiency.

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Jese Gary Jese Gary

Why Event Businesses Should Embrace AI

Artificial Intelligence (AI) is no longer just a tool for tech giants or large corporations. In fact, I recently explored this on The Hustle-Free Entrepreneur Podcast, where we talked about how AI is becoming accessible, affordable, and incredibly useful for small businesses - including those in the event industry. If you’ve ever thought that AI is too advanced or expensive for your event business, it’s time to think again.

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